Hopefully you didn’t miss RadioShack’s Super Bowl commercial last night! It’s called “The Phone Call.” Basically, it’s “The 80s called; they want their store back.” This commercial shows how RadioShack has updated itself with appearances by Hulk Hogan, Mary Lou Retton, and Alf, among others. LOVED it. This ad is the kickoff of RadioShack’s #InWithTheNew ad campaign that starts today.
This commercial placed in the top 10 (it was #5) in the Super Bowl Ad Meter (where people rated the commercials). The game itself may not have been all that much fun to watch (unless you were rooting for the Seattle Seahawks), but the ad people didn’t disappoint. They were as creative as ever. I admit, I haven’t been to a RadioShack in years, but now I’m going to stop by one, just to see their new look. Check out the gallery: there are some fun behind-the-scenes shots there!